The Powder Keg

Experience 2 1/2 days of engaged learning and vantage-shifting inspiration.

Connect with a group of exceptional entrepreneurs, developers, and creatives.

About

Remember when your mom told you not to play with matches?

This conference is for the crazy ones. The ones who sometimes ignore the rules. The ones who strike forth to boldly pursue their passion, and in doing so, ignite the genius in others.
We're packing the limited space in the Powder Keg with an explosive combination of entrepreneurial energy and creative talent to grow together.

And this October, we're lighting it off.

October 17 – October 19

DOWNTOWN INDIANAPOLIS, IN

SIGNUP to get the first look at speaker lineups and early-bird tickets

Note: we respect your privacy and will not spam you.

Speakers

LEARN FROM HIGH-IMPACT PRESENTERS

Scott Case
Scott Case
Startup America CEO

Scott is a technologist, entrepreneur and inventor and was a founding CTO of priceline.com. As the CEO of Startup America, Scott now helps build enterprises that use technology, commercial processes, and incentives to create sustainable, scalable solutions to improve people's lives.

David Blaine
David Blaine
Professional Illusionist

For more than a decade, David Blaine has been attracting the world's attention with his high-profile endurance stunts—from being buried alive in New York City for a week to being encased in a six-ton block of ice for three days and three nights, among other amazing feats.

The Powder Keg combined forces with Connections, North America's largest marketing conference. Through our partnership with ExactTarget, we'll bring Powder Keg attendees an added level of energy and high-caliber keynotes.

Julien Smith
Julien Smith
New York Times Best-Selling Author

Julien is a bestselling author of two books: the first, Trust Agents, was a New York Times and Wall Street Journal bestseller. His most recent bestseller, The Flinch, has over 100,000 copies distributed. Julien's upcoming book, The Impact Equation, is due to release October 25, 2012, and you can read more about it on his popular blog, In Over Your Head.

Kate Endress
Kate Endress
Co-founder and CEO at Ditto

After graduating from Stanford Business School Endress teamed up with two engineers from Google and Nokia to start Ditto, an ecommerce site for designer eyewear with proprietary 3D virtual fitting technology. Earlier this year, Kate and the team at Ditto raised $3 million in a round led by August Capital to further enhance the technology behind the service, and to grow the company’s own eye wear business.

Scott Dorsey
Scott Dorsey
Co-Founder and CEO at ExactTarget

Dorsey Co-Founded ExactTarget, Inc. in December 2000 and has been its Chief Executive Officer and President since December 2000. He is responsible for the overall leadership and direction of ExactTarget and Director of BidPal, Inc. He serves as a Member of Executive Committee at Indy Partnership, Inc.

Sarah K. Peck
Sarah K. Peck
Founder at Landscape Urbanism

Sarah Kathleen Peck is a writer, designer, storyteller and mover. She is the founder of the award-winning Landscape Urbanism website and leads the communications team for SWA Group, an international landscape architecture and urban design firm. Based in San Francisco, Sarah finds herself constantly moving: she is a 20-time NCAA All-American swimmer who has successfully swam from Alcatraz 9 times, most recently raising $29,000 for Charity: Water and swimming from Alcatraz in her birthday suit as part of the campaign.

Chris Baggott
Chris Baggott
Co-Founder of ExactTarget and Compendium

Chris is a Co-Founder and former-CMO at ExactTarget, which started as a family dry-cleaning business. He also o-authored the book Email Marketing by the Numbers, one of the most definitive books on email marketing. Chris left ExactTarget to start Compendium, a content marketing platform that helps organizations capture and create original content. After a long career as a SaaS entrepreneur, Chris committed himself to making a difference. He bought Tyner Pond Farm, and has immersed himself in learning about "alternative" farming methods.

Erik Martin
Erik Martin
General Manager at reddit

Erik has a passion for community and crowdsourced content. At reddit, he leads as the General Manager and helps make online advertising suck less. Erik was also recently named one of Time Magazine's 100 Most Influential People in the World.

The Powder Keg combined forces with Connections, North America's largest marketing conference. Through our partnership with ExactTarget, we'll bring Powder Keg attendees an added level of energy and high-caliber keynotes.

Dave Knox
Dave Knox
Co-Founder at The Brandery

Dave Co-Founded The Brandery, a Cincinnati-based startup accelerator that was recently named as one of the top programs in the country. Knox has a knack for identifying emerging trends in the digital space and leading innovation. He leads as the the CMO at Rockfish Interactive and Rockfish Brand Ventures.

Jonathon Perrelli
Jonathon Perrelli
Founding Partner at Fortify.vc

Founder at Plesk, The Shadow Group, eTantrum, SecureSoftware, and SecureForce. he then became an Angel investor in companies like Plaxo, FormSpring, FormStack, and Blackridge. He founded Fortify.vc, a DC-based investment fund and their accelerator, The Fort.

Zach Maier
Zach Maier
Product Manager at foursquare

Zach is the Product Manager at foursquare, where he is building an entirely new way for businesses to connect with local customers. Prior to foursquare, he spent 2.5 years at Google, where he worked to kickstart Google's social business platform and social search ads teams, as well as a complete redesign of Google's API.

The Powder Keg combined forces with Connections, North America's largest marketing conference. Through our partnership with ExactTarget, we'll bring Powder Keg attendees an added level of energy and high-caliber keynotes.

Tom Searcy
Tom Searcy
Author and Sales Expert

Tom Searcy is a nationally recognized author and expert in key account sales. His methods of unlocking explosive growth were developed through years of real-world success. By the age of 40, Searcy has led four corporations, transforming annual revenues of less than $15 million to as much as $200 million in each case.

Carla Valdes
Carla Valdes
General Partner at Fortify.vc

Carla is the lady of the land when it comes to Founders Funding Founders. Along with Jonathon Perelli (another Powder Keg speaker!), she has helped grow Fortify.vc, a D.C.-based investment fund, and co-founded their accelerator, The Fort. She knows social, marketing, PR and portfolio management and strategy as she works to find, mentor and grow successful.

Chris McCann
Chris McCann
Co-founder at StartupDigest

You can call him an entrepreneur, writer, or lifelong student of psychology and philosophy. He’s led the entrepreneurial programs at Cal Poly San Luis Obispo, co-founded StartupDigest, helped start TEDx Silicon Valley, served as a mentor for the Thiel Foundation 20 Under 20 program, and on and on. When it comes down to it, he’s recognized around the world for his entrepreneurial drive and expertise, especially when it came to creating a new group structure for StartupDigest’s 300,000 member community, thinking about events as an entry point to new communities.

Brent Hieggelke
Brent Hieggelke
CMO at Urban Airship

Hailing from Portland, Brent has built several strong brands in his career. He can talk brand strategy, web analytics, behavioral targeting, site optimization, and, most passionately, entrepreneurship. In the midst of his impressive marketing career, he co-founded Second Porch, which was then acquired by a larger online vacation rental platform, HomeAway. He’s now the CMO at Urban Airship, an ExactTarget partner and highly successful mobile technology company.

The Powder Keg combined forces with Connections, North America's largest marketing conference. Through our partnership with ExactTarget, we'll bring Powder Keg attendees an added level of energy and high-caliber keynotes.

Manpreet Singh
Manpreet Singh
President & COO at Seva Call

Manpreet started early. He began his entrepreneurial career running a social networking startup in high school with his brother and continued his entrepreneurial drive as first employee at a D.C.-based investment management firm, Profit Investment Management, which went on to grow its assets 100 times over. While studying full-time, he became one of the youngest CFA charter holders in the world. Today, he’s President & COO of Seva Call, which recently went through a $1.3 million funding round and plans to launch nationally. He’s on a roll.

Matt Blumberg
Matt Blumberg
Co-Founder, CEO & Chairman at Return Path

Matt is a technology and marketing entrepreneur in NYC, Colorado, California, and event London or Paris, depending on the day of the week. He’s an internet industry veteran of 16 years and started a company called Return Path in 1999 that boasts status as the global market leaders in a corner of the email universe called email certification and deliverability. He still runs it today. He’s also played his hand at marketing and online services at MovieFone, venture capital at General Atlantic Partners, and consulting at Mercer Management Consulting. Not to mention, he’s a Princeton grad. Oh, and he blogs.

The Powder Keg combined forces with Connections, North America's largest marketing conference. Through our partnership with ExactTarget, we'll bring Powder Keg attendees an added level of energy and high-caliber keynotes.

Frank Gruber
Frank Gruber
CEO and Co-Founder of Tech Cocktail

Frank is a co-founder of Tech Cocktail, a "media company focused on tech startup events, news & entrepreneurial resources." His popular blog "Somewhat Frank" ended its run in 2010 so he could focus on Tech Cocktail's Blog. A maven of web startups, Frank Gruber knows how to effectively build relationships, tell founder stories, and host engaging events, making him the perfect candidate for a panel on Startup Communities.

Ryan Paugh
Ryan Paugh
Chief-of-Staff of the Young Entrepreneur Council

A passionate entrepreneur, Ryan’s current devotion is helping foster entrepreneurship in the younger generations. As the Chief-of-Staff of the YEC, Ryan has the opportunity to help connect seasoned and successful founders with the untried looking for help as they launch their first companies. He helps them get their first 1,000 users and will share his experience tomorrow at the panel.

Liam Martin
Liam Martin
Co-Founder of Staff.com

As the Co-Founder of both Staff.com and Time Doctor, Liam Martin has become an expert on the connecting staff with potential jobs online. His love of process design and marketing driven metrics helped his two fairly-recent companies take of successfully, reaching his "1,000 users" using strategies that he plans on sharing tomorrow.

Schedule

The Powder Keg Schedule

Wednesday, October 17

  • 8:00 PM - Light The Fuse Kickoff Party
  • ( at Sensu )

    sponsored by Ice Miller Ice Miller

The Powder Keg

Thursday, October 18

Friday, October 19

  • All Day - Startup Showcase and Exhibition
  • ( at The Crane Bay )

  • 9:00 AM - Opening Remarks - Emcee
  • 9:10-9:40 AM - Jonathon Perrelli
  • 9:40-10:10 AM - Kate Endress
  • 10:10-10:30 AM - Exhibitors
  • 10:30-11:00 AM - Julien Smith
  • 11:00-11:30 AM - Scott Dorsey
  • 11:30 AM-1:00 PM - Casual Lunch
  • sponsored by ExactTarget ExactTarget

  • 1:00 - 1:30 PM - Dave Knox
  • 1:30 - 2:00 PM - Tom Searcy
  • 2:00 - 2:30 PM - Break
  • 2:30 - 3:00 PM - Sara Peck
  • 3:00 - 3:30 PM - Panel #1 with Manpreet Singh, Carla Valdes, and Frank Gruber
  • 3:30 - 4:00 PM - Chris Baggott
  • 4:00 - 4:30 PM - Scott Case
  • 4:30 - 5:00 PM - Panel #2 with Chris McCan, Liam Martin, and more!
  • 5:00 PM - Break for Dinner
  • 9:00 PM - Keep the Flame Closing Party with DJ Action Jackson
  • ( at DeveloperTown and The Speak Easy )

BATTLE IN THE STARTUP BOWL

Lucas Oil Stadium

$15,000 in cash and prizes

12 startups from around the country will compete in the Startup Bowl pitch competition at Lucas Oil Stadium. Startups will be get live feedback from a panel of expert judges. The winner will be announced at the end of Day 2 (Friday, October 19) and go home with all the glory AND $15,000 in cash and resources provided by:

Elevate Ventures     Microsoft

250ok     TinderBox     Formstack

COMPETING STARTUPS

CoatChex

CoatChex is focused on bringing innovation and value through today's technology to an industry that hasn't been touched in decades. The patent-pending process optimizes coat check-in and retrieval functions and reduces the risks that are commonly associated with checking coats, making it the hassle-free solution to running a secure, profitable, and efficient coat check station.

Team Mash

TeamMash is a daily email for sports fanatics. Every day, their editors scour the web for the best sports content. Each morning, they email you a mashup of what happened with your favorite teams in the past 24 hours. It even contains links to hand-picked articles from around the web.

FoundOPS

FoundOPS is developing an operations platform to help small field service operate more efficiently by gamifying carbon savings. In one, easy to use cloud based system, they've incorporated GPS technician tracking, drag and drop dispatching, and intuitive customer service management. The platform is provided for free, but customers are incentived to purchase premium features such as route optimization, QuickBooks integration, and BI reports in order to increase their carbon savings.

Adproval

Adproval is a service that streamlines the process of direct ad sales for small and medium bloggers while allowing them to maintain relationships with their advertisers. Working with an approved advertiser lets bloggers use their voice – by means of product reviews, featured posts, etc. – to back them as a sponsor, making ad space on that blog more valuable. Bloggers set up their sponsorship offerings with Adproval and put a page on their blog where advertisers can choose what they want and make an offer. If the blogger finds the advertiser suitable and approves of them, the ad image is automatically uploaded to their blog, the payment is automatically transferred, and the relationship is managed through their dashboard on Adproval.

Lisnr

Lisnr aims to change the way that consumers experience audio by turning what has historically been a passive experience into an interactive engagement platform. Lisnr is an app that allows music or any other audio medium to passively trigger consumer interactions, direct to their mobile device, during a consumer's listening experience. Lisnr is completely source agnostic as notifications can be sent from audio being played anywhere.

PetBookings

PetBookings.com is the first and only website to offer instant and confirmed online reservations to the $3.5 billion professional pet care industry. They are launching v2.0 of their website platform Friday October 5, 2012 and are armed with some remarkable test data going to market. Pet owners (B2C) are not only experiencing the convenience and benefits of booking online with instant confirmation, but pet care facilities (B2B) are also seeing a significant impact on their bottom line.

Lesson.ly

Lesson.ly is a teaching and learning marketplace. It's like iTunes, but with lessons and courses instead of songs and albums. It is "the simplest way to learn" and is currently in beta-testing.

Bonfyre

Bonfyres are private groups created around events where you can share chats and photos. All of these shared photos become part of group photostreams, called Memories, and are accessible only to others at that bonfyre. Simple event planning, private real-time sharing and collective group photos in one app, just like it should be.

Squarejive

Squarejive is a free mobile application that recommends things to do nearby. The app is built upon a mosaic design that allows users to seamlessly find and share events across Facebook, Twitter, SMS Text, and Email. With Yelp integration, the app also includes business profiles for over 400 venues in Indianapolis. They intend to launch Squarejive version 1.0 on October 13th at the Broad Ripple Music Festival.

Modulus

Modulus helps developers spend less time configuring servers and more time building products. Modulus does this by providing a complete platform that companies can use to host and scale their internet-based applications. We add to that an integrated database and file storage solution, and wrap everything under a powerful statistics engine.

Visit Apps

Visit Apps empowers Convention & Visitors Bureaus (CVBs = tourism agencies) to harness the mobile channel to deeply engage their visitors. Visit Apps has built a proprietary platform that allows any CVB – from the quaintest of towns to a bustling metropolis – to have their own mobile app. Visit Apps is a SaaS startup in the explosively growing mobile sector (available in iPad, iPhone and Android devices). The Visit Apps team is led by Santiago Jaramillo (serial entrepreneur of University Storage & MyMusicCamp.com).

Diagnotes

In an effort to eliminate the problems associated with effective communication and care during on-call medical encounters, Diagnotes has developed an integrated software solution that provides critical information, secure communication and convenient documentation for healthcare providers via their smartphones, focusing initially on on-call physicians and the 50-100 million such patient encounters conducted annually in the US.

UNIQUE EXPERIENCES

Kishi Bashi to Headline Powder Keg Ramp-Up Party

The Powder Keg will be packed with tons of creative talent and brilliant business minds. Evening events will feature world-renowned DJs and artists including Kishi Bashi, world-renowned violinist and master at building his music from the ground up.

Kishi Bashi
Events

Blow the Roof Off

The Hottest Venues

The JW Marriott

JW Marriott

The JW is the largest Marriott in North America. It has hosted some of the country's largest and most energetic events, right in downtown Indy.

The Crane Bay

The Crane Bay

The Crane Bay is one of Indy's newest venues, and has turned a manufacturing plant into a space spectacular enough to host Rolling Stone's Super Bowl party.

The Most Creative Spaces

The Speak Easy

The Speak Easy

The Speak Easy is Indy's largest startup co-working facility. It's no-frills layout and design converted an old warehouse space into a collaborative work space (complete with blazing-fast wifi and a wet bar).

Developertown

DeveloperTown

DeveloperTown is an entrepreneurial mini city, with natural light, a neighborhood pet or two, and small houses for each of its innovative inhabitants. If you have an ounce of creative energy, you'll feel like Charlie in his chocolate factory.

Where

See Things Differently

Welcome To Indianapolis. Maybe you've heard of us.

We're the city that, this year, hosted a little event called The Super Bowl. Maybe you've read about it. Yes, we have our own national sports teams. And surely you've heard about our brickyard.
But you've probably also used some of the software built by our pioneering tech companies and, most likely, worked with the some of the talent from our surrounding universities. Maybe you've even hired some of them.
And maybe you've even been to Indy before. But not like this.

Over a dozen inspiring presenters with bleeding-edge content.

( Initial speaker lineup to be announced later this month. )

The nation's most innovative startups in a full-force pitch competition.

Indy's hottest venues and most creative spaces.

Hundreds of ambitious founders and creative technologists in attendance.

( Tickets are limited and will go on sale this September. Sign up to get the first look at early-bird tickets. )
Indiana

More about The Indiana Startup Community…


Travel

Hotel Information:

Please note: HOTEL ROOMS in Indianapolis are extremely limited on the dates of October 17 - 19. Powder Keg has reserved a block of rooms that will be available until October 1. Please reserve your hotel room ASAP at one of the following hotels:

Conrad Indianapolis
Conrad Indianapolis
50 West Washington St.
Indianapolis, IN 46204
Room Rate: $209

To reserve,
call: 1-800-CONRAD and reference the group: Powder Keg 2012

Hilton
Hilton
120 West Market Street
Indianapolis, IN 46204
Room Rate: $155

To reserve, call: 1-800-315-1906 and reference the group code: PKEG

To reserve online, click here and reference the group code: PKEG

Embassy Suites Indianapolis/Downtown
Embassy Suites Indianapolis/Downtown
110 W. Washington St.
Indianapolis, IN 46204
Room Rate: $179

To reserve, call: 1-317-236-1800 and reference the group code: KEG

To reserve online, click here and reference the group code: KEG

Events

The Powder Keg Sponsors

Headline
ExactTarget

 

Media
Startup America Partnership Tech Cocktail
Premier
SmallBox KA+A Ice Miller Barnes & Thornburg Compendium
Launch
Dittoe PR Blast Media Develop Indy IEDC Sharon Brown Events Navidar Indiana University Innovate Indiana The Controllership Group App Press Big Car
Firestarter
Broad Ripple Works Pop Lab McGladrey ProfyleTracker Slane Capital Partners Venture Club of Indiana Indiana Small Business Development Center KLF Legal The Law Office of Brian V Powers Application Developers Alliance
Community
TechPoint Foundation Fortify VC Elevate Ventures BATS Lifeline Data Centers Developer Town

This Thing's About to Blow. Want to be a part of it?

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